Karl Stefanovic: Journalism or Advertising? | The West Report

by | Jun 27, 2026 | The West Report


Karl Stefanovic has left Nine and gone to Youtube. It’s a landmark moment in Australian media — but the question is simple: is Karl doing journalism or advertising?

He is platforming Tommy Robinson, Pauline Hanson, vaccine cookers and rage-bait merchants, while giving a wide berth to the big issues: AUKUS, the Israel lobby, and the rapacious gas industry. Is this a grift?

If Karl is taking money, he owes his audience disclosure. Facts matter. #auspol

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00:00 – Karl’s new media pivot: journalism or advertising?
03:20 – Tommy Robinson, Pauline Hanson and the rage-bait playbook
06:29 – Who is paying Karl?

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Michael West established Michael West Media in 2016 to focus on journalism of high public interest, particularly the rising power of corporations over democracy. West was formerly a journalist and editor with Fairfax newspapers, a columnist for News Corp and even, once, a stockbroker.

 

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